Villeroy & Boch at the Cersaie 2009 - La Diva
Enduring beauty –
La Diva incorporates multicultural craftsmanship in an autonomous design
A design of enduring beauty that will never lose its lustre: Inspired by multicultural influences from Asiatic and European handicraft, Villeroy & Boch presents La Diva, a concept for walls and floors offering a new interpretation for designing spaces: premium quality down to the last detail and brimming with personalised styling opportunities.
For design-oriented people, aesthetes and connoisseurs of demanding interior decorating who value representative living spaces, La Diva from Villeroy & Boch offers a huge variety of solutions and inspirations that meet their wishes for spatial concepts that create an exclusive living and home furnishing culture. The feeling for space La Diva conveys is distinguished and fashionable, but by the same token also tasteful in an ultimately refined manner.
For La Diva, handicrafts from a variety of countries and historical periods have been brought together and fused into a new, autonomous design with the unmistakable Villeroy & Boch signature. A variety of décors have been developed on the basis of this core principle, and each can be perfectly mixed and matched with the others: artful ornamentation, geometric patterns and floral elements that open up all sorts of playful spatial effects, from opulence to subtle accents. Each décor element has a relief and a metallic refinement. The premium quality of the tiling is additionally highlighted by the elegant colours tulipe noire, a dark and strongly expressive blackberry, pearl, a soft cream and gold accents in a used look.
The reserved design of the base tile displays a delicate and very elegant striped pattern that, together with the décor tile, turns any wall into a formally consummate creation. With the hand-set mosaic tile, refined with real gold to make it truly unique and turn any wall into a glamorous backdrop, Villeroy & Boch is underscoring its superb craftsmanship skill and artistic competence in tile manufacturing. The mosaic tile can be used as an independent accent or in harmonious combination with the decorative trim.
La Diva's base and décor tiles have been manufactured in the large size of 30 x 90 cm, the mosaic tile is adhered to a rear mesh 30 x 30 cm. To supplement the line, there are a variety of 5 x 30 cm large trim pieces and listels sized 1.5 x 30 cm, wall trim and skirting with matching corner trim, a corner trim system made from metal in 90 cm lengths as well as skirting with the Villeroy & Boch signature.
La Diva also offers matching fine nonvitreous ceramic tiles in tulipe noire sized 45 x 45 cm for designer floors. The selection includes a uni-colour and a decorated fine nonvitreous ceramic tile that matches stylistically with each element.
La Diva is eminently suitable for use and design work in any private residential space from bathrooms to entryways, living, dining and bedrooms. This exclusive line of tiling is, however, also interesting for premium designer spaces in such semi-public buildings as hotels and boutiques.
Product information La Diva:
Material:
wall: nonvitreous ceramic
floor: fine nonvitreous ceramic
Sizes:
wall: 30 x 90 cm
floor: 45 x 45 cm
Colours:
wall: tulipe noire, pearl
floor: tulipe noire, uni-colour and with decoration
Surface: silky matt
Edges: rectified
Wall decoration:
relief with metal accents
full décor tile 30 x 90 cm with ornamentation in tulipe noire and pearl
hand-set mosaic 30 x 30 cm mesh-adhered on back in tulipe noire-gold
trim pieces 5 x 30 cm in three varieties in tulipe noire and pearl
listels 1,5 x 30 cm in two varieties in tulipe noire and pearl
Special features:
rectified, base tile with Ceramicplus
wall trim (chair-rail and crown moulding) and skirting with matching corner trim
skirting with Villeroy & Boch signature
Accessories: corner trim system, corner trim 1 x 90 cm in metal
Your Press Contact:
Simone Struve
Product, Press and Public Relations
Tel.: + 49 (0) 68 64 – 81 12 49
Email: struve.simone@villeroy-boch.com