09.2008

Villeroy & Boch at "Focus Küche & Bad 2008" - "Crema"

 

New Trend Colours for the Kitchen:

"Crema" – a gleaming, warm, white tone for a stylish kitchen environment

For many years Villeroy & Boch's Kitchen Segment has successfully positioned itself in the market with its Perfect Kitchen Colour Schemes theme. Intensive work is being carried out at Mettlach together with internationally experienced colour designers to update and complete the colour spectrum for the sink segment. The declared goal is to supply ceramic kitchen sinks and, if desired, fittings whose style and colour perfectly match the colour trends of furniture produced by leading kitchen manufacturers.

Following the three exclusive trend colours espresso, ocean and lemon which were created last year, a further trend shade is being introduced into the range for 2008. "Crema" is the name of the gleaming, warm white colour which resembles the froth of an aromatic coffee. The new ceramic colour lends the kitchen a bright mood. Whether combined with light woods, such as maple or birch, or used as a contrast to dark woods, such as walnut or rosewood, the full effect of "Crema" is apparent – regardless of whether the wood is used on floors, work surfaces or furniture fronts. A particularly harmonious picture is created with a sink area in "Crema" combined with contemporary magnolia fronts. In this case the "Crema" sink forms an effective link between architecture and furnishing, and rounds off the kitchen design in terms of colour.

With the launch of "Crema", Villeroy & Boch is again updating and expanding its range of colours, which now consists of three shades of white and 17 attractive ceramic colours. An appropriate colour solution is therefore offered for virtually every furnishing wish and taste.

 

For further information please contact:
Simone Kempf
PR-Manager Bath, Wellness and Tiles
Phone: + 49 (0) 68 64 – 81 21 10
E-Mail: kempf.simone@villeroy-boch.com